cleverbridge Announces Sponsorship of TSW Las Vegas 2018

Company to showcase its subscription commerce solutions that enable digital businesses to lower the cost to serve customers, while helping to grow revenue faster 

cleverbridge, a provider of ecommerce and subscription billing solutions for monetizing digital goods, online services and SaaS, announces it will sponsor and exhibit at Technology & Services World (TSW), to be held October 15-17 in Las Vegas. The company will be showcasing its subscription commerce solutions that automate sales and service processes and deliver a “consumer-like” online buying experience at booth #12.

In today’s digital world, B2B companies must now compete with an online buying and renewal experience standard set by leading B2C companies, or risk losing customers. However, as companies transition to subscription business models and the demand for a “consumer-like” online buying experience increases, so does the cost and complexity of delivering a seamless experience throughout the customer journey – from purchase to renewal. Integrating data across business applications and channels, selling and renewing high-velocity, low-value orders with costly, manual processes, and delivering customer self-service have left B2B organizations searching for how to use digital to optimize their sales and service teams and processes for success.

At TSW, cleverbridge will demonstrate how it helps companies lower the cost to serve customers, while helping to grow revenue faster. With decades of global ecommerce experience, cleverbridge helps B2B software and SaaS companies automate sales and service processes and deliver a “consumer-like” online buying experience to reduce acquisition and retention costs, and increase efficiency. The company’s full-stack subscription commerce solution and ready-to-use connectors enable businesses to quickly sync data across business applications, and convert manual, time-consuming customer order and renewal processes into a cost-efficient, self-service channel. With cleverbridge’s Quote-to-Cart functionality, businesses are able to automate the high-velocity order and renewal processes, freeing up sales and service teams to focus on higher-margin and value-added selling.

TSW is an unrivaled source of peer learning, networking, and idea sharing on creating cross-functional strategies for cost-effectively improving customer engagement models. As more companies pivot to managing annual recurring revenue streams, there’s an industry-wide increase in the creation of LAER (Land, Adopt, Expand, and Renew) initiatives in order to follow a customer engagement plan that works with a subscription-based business model. At TSW, attendees will learn about what it takes to become LAER Effective and ultimately LAER Efficient, and how to create better synergy between service lines and functions to support this model.

To schedule a meeting with cleverbridge subscription commerce experts at TSW, visit