cleverbridge Announces 2013 E-Commerce Industry Nights

cleverbridge, a global full-service e-commerce provider for software and SaaS companies, announces its E-Commerce Industry Nights circuit, with stops in Bellevue, Wash., Mountain View, Calif. and San Francisco on Jun. 11, 12 and 13 respectively.

Titled “Evolving E-commerce: Banking on B2B,” these events bring together a number of CEOs, VPs of e-commerce, directors of business development and other leaders from software, cloud and subscription companies to share and discuss experiences around the complexities of the B2B e-commerce market.

According to Forrester Research, total annual U.S. B2B e-commerce sales will reach $559 billion by the end of 2013, bringing the transactional volume of B2B e-commerce to more than twice the size of B2C e-commerce. With all that money pouring into a growing market, the E-Commerce Industry Night events will incorporate panel discussions to tackle the new complexities and considerations surrounding the B2B e-commerce market. Featured panel members from Adobe, Autodesk, Biznik, Laplink and SAP Store will discuss how B2B e-commerce affects a variety of business strategies and how B2B software companies must ensure a convenient sales process that reflects their customers’ shopping preferences.

“We are excited about the E-Commerce Industry Night circuit and bringing together some of the West Coast’s best and brightest in software and SaaS to discuss opportunities within the B2B e-commerce market,” said Peter Blunck, vice president of sales and marketing, cleverbridge. “Recognizing the importance of this emerging marketplace, the events will examine today’s broader B2B e-commerce landscape, how companies must think about their relative progress and plans going forward, and what organizations can do to optimize their B2B e-commerce teams and processes for success.”

Bellevue E-Commerce Industry Night
When:  Jun. 11, 2013, 5:30 p.m. – 9:00 p.m. PST
Where: Wild Ginger 11020 NE 6th St. Ste 90, Bellevue, WA 98004
Panel Members: Lara Feltin, co-founder and CEO, Biznik; Thomas Koll, CEO, Laplink

Mountain View E-Commerce Industry Night
When:  Jun. 12, 2013, 5:30 p.m. – 9:00 p.m. PST
Where: Steins Beer Garden 895 Villa St., Mountain View, CA 94041
Panel Members: Michael Schramm, senior manager of e-commerce, Autodesk; Usman Sheikh, vice president of mobility, SAP Store

San Francisco E-Commerce Industry Night
When:  Jun. 13, 2013, 5:30 p.m. – 9:00 p.m. PST
Where: Paragon Restaurant 701 2nd St, San Francisco, CA 94107
Panel Members: Carlos Reynard. senior manager of e-commerce, Adobe; Michael Schramm, senior manager of e-commerce, Autodesk; Usman Sheikh, vice president of mobility, SAP Store

Presentation and discussion will run from 5:30 p.m. – 6:30 p.m. PST, with networking, cocktails and informal dinner to follow from 6:30 p.m. – 9:00 p.m. PT. Attendees are invited to come for the entire event or join at a time that fits their schedule. To register for the Bellevue, Mountain View or San Francisco Industry Night events please contact