The B2B Buyer Disconnect
Founder & CEO of TrustRadius Vinay Bhagat joins us in this Q&A to share his thoughts and research on the radical disconnect between B2B buyers and the organizations that are...
Posts tagged with "Talking B2B"
Payments in B2B Ecommerce
Matthijs Koorn, Payments Research Director at MGI Research, joins us in this Q&A to share his insight and expertise on important trends in B2B payments. But first, a primer on B2B...
Diversity & Inclusion in the Tech Industry
Israel Greene, founder and owner of Greene Consulting Group (GCG), a boutique consulting firm focused on diversity, equity and inclusion strategy and leadership development, joins us in this Q&A to...
Talking B2B – Liberate Sales Reps and Customers with B2B Sales Automation
Agile monetization expert Jim Gearhart joins us in this Q&A to share his thoughts about what B2B technology companies should think about when enabling sales automation and customer self-service versus directing...
Talking B2B – Product-Led Growth in B2B
Kyle Poyar, VP of Growth at OpenView and expert in product-led growth (PLG), joins us in this Q&A to share his views about this powerful approach to consumerizing the B2B...
Talking B2B – Using Ecommerce for B2B Offer Experimentation and Innovation
Mike Schramm, BlueJeans Vice President & GM eCommerce, joins us in this Q&A to share how B2B marketers can use ecommerce as a vehicle for rapid experimentation and innovation, in addition to...