By protecting software and targeting specific regions for conversion optimization, software companies can offer discounts to software pirates as a way to drive revenue from an unexpected opportunity.
While it’s true that credit cards facilitate a large part of the several hundred billion dollar global e-commerce market, they can also eat up a lot of an organization's resources. Make sure that you understand all the challenges involved in creating a full range of credit card resources on your e-store before tackling it on your own.
Whether they are deciding to adapt their business’s infrastructure to a cloud network, or figuring out how to integrate legacy systems, c-level executives, enterprise procurement...
And for those B2B software companies deciding whether to create a SaaS version of their product or not, consider this: 85% of enterprise buyers have already adopted some cloud based solutions and close to 90% of decision makers are planning to increase their adoption of cloud-based solutions.
As more software companies transition from perpetual licenses to subscription billing, a subscription product has the potential to become a big hassle for customers using offline payment methods.
Deciding whether to outsource e-commerce is a dilemma for many organizations. Concerns about cost, control and quality often cause companies to select the in-house option. What if the right e-commerce partner could eliminate those concerns?
Correctly recognizing revenue from the software you sell is a complex topic near and dear to our heart. Guidance from accounting teams is absolutely necessary for...
Attendees will learn about the future of international compliance standards like the IFRS and the US compliance standards called GAAP.
The Freemium model is not a silver bullet. It is a marketing tactic that your company should consider, but not treat as your fundamental business model. In other words, don’t automatically assume that you can sustain your farm by giving away your crops for free.
This is a lesson for software developers and e-commerce managers. The product you sell upfront is not the same product that users use for free. For example, when users previously paid for SWTOR they gained access to the whole game and all its potential features. Now that the game will be free to play, product and e-commerce managers must restrict access to certain elements of the game that were available for the upfront payment.
According to this infographic from Business Degree, mobile gaming generated $12 billion dollars in 2011 and is expected to double by 2016. Games have the highest...
Games have the highest percentage of use out of any type of mobile app. From the bed to the bathroom to the bus, people play games everywhere. Gamers are frequent users as well: over half of smartphone owners play games on their devices at least once a day and over half of mobile gamers play for an hour a day.
The software market, despite cries from many directions, is growing larger and larger. If you don't adapt your software business to the technological changes, your business can be readily disrupted even with the overall market growing for years to come.