Shifting to SaaS? You Need a Strategy!

Forrester Research Principal Analyst Brian Walker recently shared the results of the cleverbridge-commissioned study, “Software Vendors: The Shift to SaaS,” in a webinar presentation. This...

Forrester Research Principal Analyst Brian Walker recently shared the results of the cleverbridge-commissioned study, “Software Vendors: The Shift to SaaS,” in a webinar presentation. This 60-minute discussion offers practical, strategic...

Q&A With Brian Walker: The Shift to SaaS

We hope you’ve had time to read “Software Vendors: The Shift to SaaS,” a Forrester Consulting study commissioned by cleverbridge. If not, download the free...

We hope you’ve had time to read “Software Vendors: The Shift to SaaS,” a Forrester Consulting study commissioned by cleverbridge. If not, download the free study now and be sure...

Is SaaS Right for Your Business?

SaaS also implies a change in business model from single-licensed software purchases to subscription software service that likely results in more revenue for companies who succeed in the market. Of course, those who grasp the SaaS opportunity now are in the best position to thrive.

May Blogger’s Digest

Now that our B2B series has settled in, we are wrapping up the month of May. Is anyone else out there really looking forward to...

Now that our B2B series has settled in, we are wrapping up the month of May. Is anyone else out there really looking forward to a long, hot summer like...

Dealing With Summer Sales Slow Down

As the weather warms up after a long winter, consumers are logging off their computers and taking off to beach vacations, backyard barbecues and hiking...

As the weather warms up after a long winter, consumers are logging off their computers and taking off to beach vacations, backyard barbecues and hiking excursions. But your business can’t...

Support Inside Sales With B2B Online Store Key Account Functions

This is the third in a three-part series explaining how companies selling software to businesses (B2B) should leverage their eStore infrastructure across multiple customer touch...

This is the third in a three-part series explaining how companies selling software to businesses (B2B) should leverage their eStore infrastructure across multiple customer touch points. In the first post in...

April Blogger’s Digest

We hope that you are enjoying our series on how B2B companies can leverage their eStore infrastructure across multiple touch points.  Your comments and questions...

As companies begin offering SaaS products through the channel, what's the best ways to compensate channel partners?

Turn Your E-Store Into a Reseller’s Best Friend

This is the second in a three-part series explaining how companies selling software to businesses (B2B) should leverage their e-store infrastructure across multiple customer touch...

Leverage your e-store functionality to automate many of the typical channel management processes for resellers and distributors

Three Ways to Leverage E-stores for B2B Software

This is the first in a three-part series explaining how companies selling software to businesses (B2B) should leverage their eStore infrastructure across multiple customer touch...

Despite higher B2B software prices, B2B companies should include direct online selling as one component of a successful eStore strategy that also includes resellers and inside sales.

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