Four Ways to Use Social Media to Create Ecommerce Opportunities

Social media is a cost-efficient way to breathe life into your ecommerce business, and can help you reach new audiences on a shoestring budget. Experiment with the different social media channels and tactics to find the ideal fit for your audience —and watch the shares (and ecommerce sales) roll in.

Ecommerce Eye Candy – Off-Page SEO Factors

This infographic from Shane Barker, a SEO consultant, explains how off-page SEO factors help establish your brand and improve your rankings. He explains that a lot of tactics that used to work in SEO are now penalized by Google, and shows the benefits of doing SEO properly.

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