Customer loyalty programs help businesses strengthen customer relationships. Though they take careful planning, they yield enormous benefits.
Companies with great customer service succeed. While this sounds simple, getting it right can be a challenge. Take a look at the numbers in this infographic from Kissmetrics.
The explosion in content marketing has made it more and more difficult for online marketers to stand out from the crowd. Whether it is an ecommerce product page, an email...
The quality of your data can affect every aspect of customer experience. From inbound customer service calls to outbound and multichannel marketing efforts, customer data can make or break customer satisfaction and retention.
In today’s multimedia world, every marketer can be a storyteller. But in order for your story to resonate with the B2B buyer, it must be valuable and it must be driven by data.
Companies that provide outstanding customer service well win customers for life. Be sure your team is providing customer self-service options that meet your customers' needs.
While most lists of trends simply itemize whichever styles happen to be the most popular at the time, the folks from The Deep End web design studio went above and beyond. They searched through the most popular trends and identified the ones that have been proven to boost conversion.
As we head into the holidays and you anticipate launching your marketing strategy for 2016, take a few minutes to conduct a self-assessment. Ensure that your marketing and sales strategies are set to deliver a seamless customer experience.
Every business strives to ensure strong customer loyalty. Enjoy this infographic examining how a bad interaction with your customer support team damages customer loyalty, your brand reputation, and ultimately, your revenue.
Consumer data is at risk, and digital security is a topic of growing importance as the Internet grows more sophisticated. Customers need to trust you, or you won’t have a website business much longer. Success follows if customers trust your site. Guest blogger Caroline Black reviews the basics of a trustworthy website.