Newest post from the cleverbridge Blog:

Four Proactive Tips to Reduce Chargeback Rates


To effectively prevent chargebacks, you need to first define a KPI that you can measure and influence, implement a fair and reasonable refund policy, clearly communicate pertinent information about your customers’ initial transactions and renewals, and train your staff to resolve any issues that come their way.

A Funny Thing Happened on the Way to the A/B Test

Testing your site content enables you to make the choices that suit your customers best based on hard data from real customer experiences. Careful testing is an essential part of any business' ongoing optimization efforts — especially when the results surprise you.

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