cleverbridge's technology infrastructure is designed to meet evolving client needs, to be fully scalable and to integrate with internal systems or external third party vendors.

To maximize the effectiveness of an online shopping platform and to generate the most possible income for its clients, cleverbridge knew that a one-sized-fits-all template approach would be unacceptable. Since clients sell different products to different customers at different prices, cleverbridge's solution needed to allow for total customization yet be flexible enough to allow for efficient changes. For these reasons, cleverbridge's technology platform consists of:

• A fully customizable yet easily updatable checkout process.
• An empowering and comprehensive e-commerce management application.
• A scalable architecture that accommodates specific client requirements.

To provide for ongoing scalability and to allow for hardware and software upgrades, cleverbridge's technology platform maintains a strictly layered approach. Here, defined sections of hardware and software, though fluidly working together, are independent of one another and responsible for only a predetermined set of repetitive functions. For instance, cleverbridge's databases do not serve web pages and its web servers do not store data. Furthermore, the layered approach allows for specific hardware and software layers to be added or upgraded where necessary without disrupting the system as a whole.

cleverbridge's architecture is also steeped in API richness. The layered approach required a well-defined and broad set of APIs to allow cooperation and integration between each layer and, as a result, there are literally hundreds of API's available to meet the needs and demands of clients.

By developing an infrastructure that can accommodate unique client-specific requests and fully integrate with any number of existing relationships or solutions, cleverbridge's solution is poised to meet the ever-changing needs of its clients, now and in the future.

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